Ideas, including good ones, come naturally to human beings. As Robert Tucker said: “Anyone who has ever taken a shower has had a good idea.” But good ideas are only the starting point for innovation.

No less an authority than Joseph Schumpeter put it this way: “to carry any improvement into effect is a task entirely different from the inventing of it, and a task, moreover, requiring entirely different kinds of aptitudes.” In other words, it takes work to turn good ideas into something helpful and profitable.

“We are what we repeatedly do. Excellence then, is not an act, but a habit.”
- Aristotle

Humans are certainly creatures of habit. We go about living our lives one day at a time, often performing same tasks over and over again daily, weekly, monthly, and so on.

A habit can be simply defined as any task we consciously or unconsciously perform on a regular basis. A habit can be as basic as always putting on a seat belt prior to starting our vehicles or more sophisticated such as taking an hour just for ourselves every Sunday evening to reflect back on the prior week and plan the one coming ahead.